• Paul Anderton, Founder/Managing Director

    Paul founded Bicycle in 2019. His previous role as Head of Marketing & Partnerships at AKA London saw him and his team lead promotions and partnerships campaigns for some of the UK’s most highly regarded arts organisations including the Royal Opera House, Tate Modern, the National Gallery and numerous West End shows including Matilda The Musical.

    Paul holds a master’s degree in Arts & Cultural Management and is co-author of two gardening books published by Hardie Grant: Propagate and Regrown, now translated in multiple languages.

  • Abigail Banville, Partnerships Director

    Abigail is our Partnerships Director, leading on client accounts and building relationships with brand partners.

    Bringing over a decade’s worth of partnerships experience with her, Abigail has worked both in house for Sony Music Entertainment and agency side at Brand Culture and AKA, delivering campaigns for a variety of arts and cultural organisations.

  • Katie Axford-Laugher, Partnerships Manager

    Katie is our Partnership Manager, working on key accounts and supporting on business targets.

    She holds a Level 6 Diploma in Professional Marketing and is a Chartered Marketer.

    In her previous roles at Great Western Railway, Katie delivered campaigns in collaboration with travel and tourism partners and worked with a variety of attractions and events across London & the South West.

  • Willy

    General Dogsbody